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Internet Business Manifesto Review

July 12th, 2006

The Internet Business Manifesto, written by Internet Business Marketing Coach Rich Schefren, examines why people fail in their online businesses and what they should do to succeed.

Rich is qualified to give business advice because he has successfully run three of his own. In addition, he has coached big name Internet Marketers and shares some of what he has learned in his sessions with them.

He observes that many people jump from one opportunity to another. That is, when they learn about a new way to make money, they try it. When another opportunity comes along, they have to try it also. They repeat this behavior because they don’t think strategically.

Rich believes that a businessperson must have a strategy to become successful. They need to have a vision for their business. He notes that entrepreneurs constantly think of and do things that are consistent with their vision. Unlike opportunity seekers, entrepreneurs don’t fall for every money make fad that comes along.

The reason why most Internet Marketers struggle and waste their time is that they lack fundamental business building knowledge, Rich says.

He advises us to start an Internet business now, because big business can easily take over any market online. He gives examples of how the infomercial industry was once “easy” to become a part. Big businesses are dominating it now and the little guy will have to compete against them. This same scenario will eventually happen having a business online.

Rich sees how having an online business has become complex. Internet marketers mistakenly believe they have to keep learning and doing more just to keep up with everyone else.

In his coaching sessions, he has helped clients develop strategies, streamline and systemize their businesses. Clients who had never had taken time off from their businesses before, do now… and their income continues to grow while they’re away.

To Rich, knowing what your time is worth is important. The time you spend on your business should yield productive results. There are activities mentioned in this report which Rich considers a wastes of your time. Instead, you should be doing the things that will add to your profit. Rich shows you how to calculate the monetary value of your time.

There is a way to actually work less, and still make more money. Obviously, one of the ways to achieve this is to outsource your work. You’ll also need to have a system in place so you will know what areas need improvement.

Rich believes it’s important to have good project management skills in businesses. Many projects aren’t successful because the people who are in charge of them don’t know how to manage them.

Learn what else Rich says about running an Internet business here:
http://www.strategicprofits.com/download/manifesto.html

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